Thanks to Greater MSP for profiling Starting 11 as part of its MSP Innovation initiative.
From the article, quoting Starting 11 CEO Teague Orgeman and CMO/GC Amanda Heyman:
What’s next: Cash games, league play and worldwide competition
Orgeman and Heyman are even more excited about 2018. “People want cash games. We’ll have cash games. People want leagues, where they play people they know. We’ll have that,” said Heyman.
More importantly, the game will start expanding to other leagues around the world, broadening the potential base and increasing revenue through the year. “We’ll be fully expanded in time for the 2018 World Cup,” said Orgeman. With 3.2 billion viewers, “that will be our springboard to other leagues.”
“We designed it to be able to grow really, really fast,” added Heyman, noting that with the basic game established, Starting 11 can add other leagues relatively simply. “All we need to do is plug in a new data feed and change the language.”
Read the full article here.